At Afro-Caribbean Matchmaking Agency (ACMA), your privacy is a top priority. We have designed and built the products and services you use and love with your privacy in mind, so that you may focus on enjoying the experience as you search for your Afro-Caribbean life partner. We understand the trust you repose in us by sharing your private information, and so we highly value your privacy and make it our priority to keep your private information secure and ensure it is only used in accordance with our stated policies.
Our commitment to privacy. Our products and services are designed with your privacy in mind. We involve experts from various fields, including legal, security, engineering, product design and others to ensure that our decisions are taken with the utmost respect for your privacy.
Our commitment to transparency. We, like you, use online services that have privacy policies, many of which use complex language hard to follow and understand. Here at ACMA, we aim to do the opposite. We want you to make our privacy policy plain and simple to understand so that you can read it, and understand it.
Our commitment to security. Our team is dedicated to keeping your data safe and secure. As such we regularly update our security practices and invest in our security efforts to enhance the safety of your information.
Here’s ACMA Privacy Policy. We request that you take the time to read it. It is simple and easily understood. We thank you for trusting us with your information and it is our desire to maintain that trust. To accomplish this, we want you to understand the information we collect, why we collect it, how we use it and your choices regarding your information. This Policy describes our privacy practices in plain speech, limiting to a minimum legal and technical jargon.
This Privacy Policy applies from 20/04/2024.
The company responsible for your information under this Privacy Policy is: Afro- Caribbean Matchmaking Agency (ACMA), Wilson’s Park, Monsall Rd, Manchester, M40 8WN
This Privacy Policy applies to websites, apps, and other services we operate under the brand ACMA. For simplicity, we refer to all of these as our “services” in this Privacy Policy. To make it extra clear, we have added links to this Privacy Policy on all applicable services. Some services may require their own unique privacy policy. If a service has its own privacy policy, then that policy — not this Privacy Policy — applies.
In order to help you develop connections that may led to you finding your life partner, we need some of your information, including your basic profile details and the types of people you’re interested in meeting. We collect information on how you use our services including access logs, as well as information from third parties, like when you use your social media account to access sour services or when you upload information from your social media account to complete your profile.
Additional information about what we collect is below. Information you give us By agreeing to use our services, you agree to us accessing certain of your information. This includes:
Information we receive from others Others also provide information about you becoming an indirect source.
Among this group include: Users We receive information as other users interact with you or if they should file a report about you. Social Media You may also share information about yourself through your social media accounts, for instance if you log into our service through your social media account or if you should upload information such as photos from any of your existing social media accounts.
Other Partners In compliance with legal requirements, we may also get information about undesirable actors such as convicts from third parties in our efforts to protect and secure you. Information generated when you use our services Each time you access our services, technical data is generated to include features that you accessed, how they were accessed and devices that were used to access the. Below is more information about such information:
Usage Information When you use our services, data covering your activities while on our service is generated to include:
We use and may allow others to use cookies and similar technologies (e.g., web beacons, pixels, SDKs) to recognise you and/or your device(s). You may read our Cookie policy for more information on why we use them and how you can better manage their use. Some web browsers have a “Do Not Track” (“DNT”) feature that informs websites of a user’s desire not to have his online activity tracked. Upon receipt of such a DNT signal, websites that responds to a DNT signal can have their browser block the website from collecting certain information about the browser’s user. DNT signals are not yet standardised and some browsers do not offer a DNT option. Thus, many businesses, including ACMA do not currently respond to DNT signals.
Your information is used in several ways including to deliver and improve our services, to provide for your safety and security, and to provide you with tailored advertising. Below is an expansion of our use of your information. To administer your account and provide our services to you
To operate advertising and marketing campaigns
To prevent, detect and fight fraud and other illegal or unauthorised activities
To ensure legal compliance
Comply with legal requirements
Assist law enforcement
To process your information as described in this Privacy Policy, we rely on the following legal bases: Provide our service to you:
We process your information for purposes A and B above to be able to perform the contract you have with us. For example, we make your information available to other users so that they may be able to connect with you as you seek for your life partner. We also process your information to be able to provide our free and paid features.Legitimate interests:
We process your information for purposes C, D and E above, based on our legitimate interest. For example, we tailor our services to meet your desires and needs, suggests offers we deemed of interest to you, in response to our evaluation of your interactions with our services. We process information required to fulfill our legal commitment to you, ACMA, and law enforcement authority and to keep you safe as you interact with our services.Comply with applicable laws and regulations: We process your information for purpose F above such processing is required for our compliance and evidence of our compliance with various laws and regulations. For example, we keep traffic data and transaction data in compliance with our accounting, tax, and statutory data retention obligations, and for instances when such data is requested by the requisite law enforcement authorities. We also maintain data evidencing users’ consent and any decisions users’ take to opt-out of provided and offered features or processing.Consent: The provision of information considered “sensitive” or “special” in some jurisdictions, for instance your sexual orientation, is a consent for us to process such information in line with this Privacy Policy. Alternatively, we may sometimes request permission to collect other special information such as your geolocation or use your information for specific situations.
You do have the option, in some instances, of rescinding your consent by adjusting your settings or deleting your consent (for instance the deletion of “sensitive” information in your profile). Consent may be rescinded at any time by contacting us at the address provided in this Privacy Policy.
The primary goal of ACMA is to connect you with your life partner, as such we need to share your information with other users. Some of your information is also shared with our service providers and partners who assist us in operating our service. In certain cases, your information is also shared with legal authorities. Continue reading for more details about these shares: With other users Upon the voluntary disclosure of your information on our service including when you sign up a public profile, you automatically share your information with other users. You must be cautious about what information you reveal and ensure it is information you are comfortable with other, including strangers knowing. Limiting the audience that can view certain information from your profile is an option available according to the settings you choose. If you are reported by another user (for example, for a claim of violation of our community guidelines or terms of use), we may communicate the actions, if any we take against you to the reporting user. With our service providers and partners Third parties are a key player in helping us operate our services. Third parties provide hosting services, advertising, payment processing, security, etc. We also share information with our partners, for example our advertising partners may receive non-human readable forms of information about our users. Our services providers and partners are thoroughly vetted and are obliged to the strictest adherence of privacy and confidentiality. For corporate transactions
We may request your permission to share your information with other third parties. In such case you will be clearly information of why we want to share your information. We may use and share non-personal information (information that does not identify you specifically, to include general demographics, general behavior data, etc.) and personal information in non-human readable form under any of the above circumstances. This information may also be shared with third parties (particularly advertisers) to help us provide targeted ads on our services and on websites or applications of third parties, and for the analysis and reporting of shown ads. This information may be twinned with additional non-personal information or personal information in hashed, non-human readable form collected from other sources. More information on our use of cookies and similar technologies can be found in our Cookie policy
The sharing of information laid out in Section 6 above involves cross-border data transfers to the United States of America and other jurisdictions that may have different laws about data processing. When we transfer personal information outside of the EEA, the United Kingdom, Switzerland or other countries which data protection laws have been deemed adequate by the European Commission or other competent governmental body, we use standard contract clauses (standard contractual clauses are commitments between companies transferring personal data, binding them to protect the privacy and security of your data) or other appropriate transfer mechanism.
Your information should be under your control. In keeping with that thought process, we remind you of the available tools to help you control your information:
We also want you to be aware of your privacy rights. Here are a few key points to remember:
Before we respond to your above request, we may ask for proof of your identity. Bear in mind, request may be rejected, for instance, if your identity cannot be verified, if the request is unlawful or invalid, or if it may infringe on trade secrets or intellectual property or the privacy or other rights of another individual. If you require information about another user, such as messages previously exchange between you two on our services, the other user will have to contact us and provide their written consent before the information is released. We may also ask them to provide proof of identity before we can answer the request. In cases where your request would preclude us from being able to provide our services, we may not be able to accommodate them. For instance, without your birth of date, we cannot offer you our services as you may be under 18. In certain countries, including in the European Economic Area and the United Kingdom, you have a right to lodge a complaint with the appropriate data protection authority if you have concerns about how we process your personal information. You can find information about your data protection regulator in the European Economic Area here, and in the United Kingdom here. The data protection authority you can lodge a complaint with may be that of your habitual residence, where you work or where an alleged infringement took place.
Your personal information is retained for as long as we need it to continue our legitimate business offerings (as laid out in Section 5) and as permitted by applicable law. If you no longer desire to use our services you may close your account, upon which point your profile it is no longer visible to other users. Note that inactivity for a period of two years will result in us automatically closing your account . After your account is closed, we will delete your personal information, as laid out below: 1. After your account is closed, your information is retained over a period titled a “safety net window” lasting three months. The purpose is to protect the safety and security of our users. For instance, it might become necessary to investigate unlawful or harmful conducts involving the account holder. The retention of information during this safety net window is for our legitimate interest as well as that of potential third-party victims. 2. Once the safety net window ends, we delete your data and only keep minimal information for specified purposes, as indicated below: 1. We maintain minimal data to comply with legal data retention obligations: to be specific, we retain transaction data for 10 years in compliance with tax and accounting legal requirements. We may also need to keep “traffic data” / logs for one year in compliance with legal data retention obligations. We also keep records of consents users give us for five years to evidence our compliance with applicable law. 2. We maintain minimal information on the basis of our legitimate interest: we keep customer care records and supporting data as well as imprecise location of download/purchase for five years to support our customer care decisions, enforce our rights and enable us to defend ourselves in the event of a claim. We retain profile data for a year in anticipation of potential litigation, for the establishment, exercise or defense of legal claims. We also keep data which will help us to prevent banned users or persons who were found to be under the age of 18 from opening a new account, to ensure the safety and vital interests of our users. 3. Finally, we maintain information on the basis of our legitimate interest where there is an outstanding or potential issue, claim or dispute requiring us to keep information (in particular if we receive a valid legal subpoena or request asking us to preserve data (in which case we would need to keep the data to comply with our legal obligations) or if data would otherwise be necessary as part of legal proceedings).
Our services are restricted to persons who are 18 years of age or older. We do not permit individuals under the age of 18 to use our platform and services. If you suspect that a user is under the age of 18, please report such a user using the reporting infrastructure on our service.
We also process the personal information of our job candidates, contractors and vendor representatives, as part of our recruitment and talent management operations and our management of the services that contractors and vendors provide to us.
If you are a job candidate, contractor, or vendor representative of ACMA, certain relevant terms of this Privacy Policy apply to our processing of your personal information, including the sections of this Privacy Policy that discuss the entity responsible for processing your personal information, transfers of personal information, your rights under applicable laws, and how to contact us.
If you are a job applicant, the personal information we process about you will be tied to the position you seek but typically includes what you provide to us as part of your job application as well as professional qualifications, background and reference information that recruiters or other third parties share with us.
We use this information to support the recruitment process, which may lead to an employment contract. For contractors and vendor representatives, we may process identification information and work-related information, as necessary to manage our relationship with you and your employer, which is necessary for the performance of the services agreement, and to establish, exercise or defend potential legal claims.
We may share personal information with service providers that assist us with recruitment and technical data processing operations. We keep your personal information only as long as necessary for those purposes.
As we continue to strive to provide the best service that will enable you to make a link with your future life partner, and ensure your safety and privacy, this policy may be adjusted over time. We will notify you before any material changes take effect so that you have time to review the changes.
If you have questions about this Privacy Policy, you have different options below: Online: here By post: The Afro-Caribbean Matchmaking Agency Wilson’s Park, Monsall Rd, Manchester, M40 8WN